So you are an expert in PPC/SEM, Pay Per Click/Search Engine Marketing and you want to earn profit for your skills. Well, maybe you’ve tried the affiliate route and decided it’s not for you, or maybe it’s working but not quite working in terms of the income you’re looking for.

Expert PPC analysts are now in high demand as businesses are quickly turning to the internet with their advertising dollars, oftentimes replacing some of the traditional print media ads of the past. Regardless, the opportunity is there for anyone with good PPC management skills.

A good PPC manager should be able to not only build a good campaign in terms of keyword selection and ad copy, but also be familiar with setting up and monitoring all available tracking mechanisms, such as Google Conversion Tracking. and Analytics.

The PPC manager must be familiar with Yahoo Search Marketing, Google AdWords, MSN Adcenter and be able to adapt to other niche second tier search engines like Amazon Clickriver or Business.Com.

The PPC analyst or manager also needs the business to know how to engage with potential customers if they are going to be working independently or as a consultant, rather than working as a manager for a single company.

The best thing about knowing PPC and SEM is that many businesses need to access the online marketplace, and it just so happens that SEM and PPC, in addition to SEO (search engine optimization), is probably one of the most in-demand areas right now. for marketing initiatives.

Well, where can you promote yourself and your skills?

1. Craigslist – It’s free! You can get great leads from advertising here.

2. Blogging – Make a blog (also free) and market yourself.

3. Website – Website – Website: Get a good website, set up a PPC campaign for it, and have it formatted so that it gets a good number of leads from your website.

4. Local Newspaper – Print ads ARE getting cheaper!

5. Network with other people in the field

6. Word of Mouth – “Viral Marketing”

Good luck to you all!